联合创智品牌设计机构中国专业的形象识别与策略设计顾问公司，专事企业形象、品牌包装与设计等，协助公司、团体定位、设计并实行其识别系统，以解决在商业与形象沟通上可能有的各种问题。 　　
　　联合创智认为："众多的产品和服务充溢着市场，在强调各自的个性中，决定消费者购买的动机是什么？这就是消费者对产品、服务、企业、产品各其他公司的差别，与所有相关的人们建立良好的关系，从而建立起放心、信赖和承诺这一商标所持有的本质价值。将企业、产品和其他公司的差别，与所有相关的人们建立良好的关系，从而建立起放心、信赖的纽带。"联合创智将之称为"商标策划"。平面设计公司。

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联合创智平面设计公司以有效率的系统工作方式，结合策略企划、分析与创作技巧，运用团队的才能、技术与经验，来有效地表达客户的形象识别。目标将放在聆听、研究与发展上，以求解决方案富有创意、引发回响和切合实际。过去众多客房的成功实例证明了这一策略流程确实奏效。
在长期的设计工作中，联合创智累积了丰富经验，其策略设计一般有四个重要阶段：

第一阶段——分析及识别策略发展
此阶段目标由全面了解客户现况及形象开始，拟订出主导创意发展的策略。

第二阶段——创意发展
依据所达成的共识，全力投入创意开拓。设计方向由接近现有识别开始，而后伸展至截然不同的创新。包括：
——标志：识别系统的重心
——字标：与标志相辅相成的特色文字
——签署格式：平衡以上元素
——企业色彩：强调理想的形象特征
——商标字体：适用于次要讯息之传达

第三阶段——系统发展
设计将会以各种不同的方式应用，并根据实际状况而制定体现企业特性的各项细节。

第四阶段——平面设计标准手册的制定
准备一份标准手册指引用作辅导实行全新形象识别系统。此手册指引包括提供可接受与不可接受的形象识别元素使用方式、各种应用方式实行资料以及字体、设计格式、色彩运用、示牌应用方式等详细说明。然后通过各种信息反馈评估，最终确定企业识别形象。

 

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